Business Activities Inbound Logistics - 1699 Words

Primary Activities Inbound Logistics Daktronics got raw material such as LEDs from a limited number of supplier. Another material that sometimes it got from other companies were printed circuit boards. Operations Daktronics’ manufacturing operations included â€Å"component† manufacturing, such and â€Å"system† manufacturing. The company manufactured component such as printed circuit boards. However, due to capacity constraint, it multiplied its production capacity used outside resources and also outside providers when it was more cost effective. As a vertically integrated manufacturer of display systems, Daktronics performed most sub-assembly and all final assembly in significant number in the U.S. However, it also had a limited amount of†¦show more content†¦through its international business unit. Service Daktronics did not only offer high quality products, but also provided service quality. This company tried to improve after sale service offerings as well, in both the operation and maintenance. Its paradigm had been changed for years ago from â€Å"selling products† to â€Å"serving markets†. In addition, its office in Shanghai provided 24 hours equipment monitoring for its customers who included this service in their contract. Even though each of business unit had its own responsibility to sale its products and produce its business profit, but it is important to harmonized efforts and resources across the business units, for instance, conduct cross selling product and keep share its plants to increase manufacturing efficiency and reduce cost. Support Activities Organization (company infrastructure), Human Resources, Technology and Purchasing, supported the primary activities and ensure the effectiveness and efficiency of those activities. Core Competencies Daktronics Inc. was a leading and well-known firm in the complex and growing electronic display industry. More than four decades since its founding, many sports stadium and arenas in all over the world had purchase its scoreboards. Furthermore, its electronic display systems were used in many markets. This happened because of its core competencies as explained below: †¢ Leader in